Academics meeting in Bristol recently for Britain's first conference on the psychology of climate change argued that the greatest obstacles to action are not technical, economic or political
They are the denial strategies that we adopt to protect ourselves from unwelcome information.
Nearly 80% of people claim to be concerned about climate change, but many people have a tendency to define this concern in ways that keep it far away.
They describe climate change as a global problem (not a local one) and as a future problem (not one for their lifetimes).
And 60% of people believe that "many scientific experts still question if humans are contributing to climate change" while 30% believe climate change is "largely down to natural causes".
Seven per cent deny climate is changing at all.
The exact percentages are not the point
The point is not even pushing it away
It is our perceived powerlessness
Powerlessness to change anything
Powerlessness to influence
This perception flavours everything we do
Time to recognise that collectively we can influence
Can change things
Apathy never changed anything
So start with yourself
Make that effort, sign that paper
Go to that website
Write that letter
Sign the petition
Be clear you do not like lies
Lies about climate change for a start
The climate has always changed
Will always change, everything in nature changes
Everything evolves
Inform yourself about the truth
Then you can be clear
Then you can act
Because when you know the truth of things your psychology changes as well
It can move beyond denial to a more proactive position
To the point where you accept that we are all involved
And that we all make a difference however local this might be
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